Re: selling promos

John Schauer (john_schauer@development.uchicago.edu)
Wed, 29 Jan 97 17:28:08 CST



I know nothing about independent labels, but the majors are aware of and approve
of it, though not officially.

Record label employees often sell boxes of new promos directly to used record
stores. This works out well for everyone but the artist.
- The promo person makes money - tax free!
- The record company can pay the promoters less since they are making money
selling promos that the artist pays for.
- The record store makes a higher margin on promo LP's and CD's.
- The consumer gets cheaper LP/CD's

- The artists not only don't make royalties... they actually pay for the cost of
manufacturing promos! so they lose all the way around.

jp
______________________________ Reply Separator _________________________________
Subject: selling promos
Author: mrfliz@interport.net at internet_mail
Date: 1/29/97 10:58 AM

my basic point is that if your college station has a problem getting
promos from the labels they want, it is very possibly due to the
station's rep for selling their promos. it doesn't make any sense for a
label not to give promos to college radio; if i managed an artist whose
label wouldn't do such a basic thing, i'd try to get the artist off the